The U.S. Patent and Trademark Office has denied Apple's bid to trademark the term "iPad Mini," contending that "mini" is "merely descriptive" of goods or services sold in miniature form, reports C|net.
Writing to Apple in January, USPTO reviewer denied Apple's application because "the applied-for mark merely describes a feature or characteristic of applicant's goods." Apple can appeal the decision, but to win a reversal the company will need to address the office's reasons for denial.
The reviewer argues that "iPad" is descriptive of the products services, specifically that the "i" denotes Internet-related services, while "mini" describes the product as a distinctly smaller version of similar products. Marks that combine descriptive terms that retain their descriptive meaning in relation to goods or services are composite marks that are not registerable, the letter states.
Read more about it at: C|net
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